Step 1: Prepare keyword and game inputs
Collect quantitative signals
Pull seed keywords from Search Console, Ahrefs, Semrush, or Similarweb focusing on phrases such as "embed html5 game", "game embed code generator", and "classroom friendly games". Capture metrics that show demand and competition.
Keyword- the phrase you plan to target.Competition- KD or difficulty score from your tooling.Traffic- monthly volume, clicks, or sessions.
Organize your worksheet
Add optional columns for SourceURL, UserIntent, and PrimaryCTA. Save the file as UTF-8 CSV or XLSX so the filtering tool can parse headers cleanly.
- Label intent (tutorial, classroom, portal, monetization).
- Note whether gameplay is desktop, mobile, or controller-friendly.
- Record licensing or monetization considerations for reference.